"Hey Michael, what happened to the Question of the Week this week?"
-Guy Beahm, Foster City, CA
This week has been nuts. Between cleaning up the post-GamesCom disasters caused by Hurricane Schofield, and preparing for Call of Duty XP next week, I've barely been able to tread water. Terrible excuse, I know. On a good note, CODXP is shaping up to be amazing. MW3 MP, Kanye, $1M Tourny, Dropkick Murphys... I can't wait. http://www.callofduty.com/xp
Sledgehammer Games has a few more tickets to give out next week. If you still don't have your ticket, be sure to follow @SHGames for details on how to win. And for Hammerfans who can't make it to the event, make sure you check our website daily for behind the scenes coverage from Guy Beahm, and follow us on Twitter for minute to minute updates from the Call of the Duty XP floor."
Written by Michael Condrey
Categories Question of the Week
Would you like to attend Call of Duty XP? Sledgehammer Games just got a hold of 15 Golden Tickets and we’re giving away all of them!
Here’s how to win your ticket to the biggest Call of Duty event ever*:
Tomorrow at exactly 11am PST, one tweet will go out via our Twitter account: @shgames
Follow us on Twitter and retweet that same tweet to enter the contest! One hour later, Sledgehammer Games will hold a randomized drawing as we choose 5 lucky winners from the list of entries. We will repeat this drawing at 12 noon PST on Thursday and Friday with a total of 15 tickets given out this week.
Come on, give it a shot!
Follow us on Twitter and win your golden pass to Call of Duty XP
*Terms and Conditions:
Written by Guy Beahm
Categories Modern Warfare 3
And the winner of our August Hammer of the Month contest is...
Sean Kilbane from Albuquerque, New Mexico.
Congratulations Sean! You managed to be the first to successfully compile and submit a completed 'Picture' from all five of the small pieces which were attached to the end of each Gamescom Recap. Here was the winning result:
Well Sean, looks like you'll be receiving our famous Tool Box of Chaos! What's in it you ask? Just like every other Tool Box of Chaos, you'll have to wait and see!
Once again, we had a lot of entries this month. We want to thank everyone for playing!
Keep on the lookout for September's Hammer of the Month contest announcement.
Make sure to stay up to date on all things Sledgehammer:
Written by Guy Beahm
This was a big week for MW3 and Sledgehammer Games at GamesCom 2011, in Cologne Germany. 250,000+ fans and press visited Europe's largest Interactive Entertainment trade show, and the interest in MW3 was overwhelming. The line for hands on gameplay with Spec Ops Survival exceeded 6 hours. Survival Mode is fantastic and it really is a ton of fun. Even still, my hats off to the fans for enduring the wait. In their honor, I'll answer two QotWs about the show.
"What MW3 announcement were you most excited about at GamesCom?"
Holly R., London UK
There was a lot of MW3 news to be excited about this week. A brand new Spec Ops Survival Map, Paris, was unveiled. We showed Invisible Threat, our newest Spec Ops Mission. MW3 on the Nintendo DS was shown for the first time. The COD Elite integrations with MW3, and the upcoming $1M COD XP tournament and MW3 MP reveal were all hot topics. Also, responding to fans' request, we announced the return of dedicated servers to the PC sku. Specifically, we announced that MW3 will support user hosted dedicated servers on PC for free. Players will be able to set up their own server instance and administer their MW3 dedicated servers with direct control over: game rules, setup, ban lists, and more. Players will be able to browse, filter, add favorites, and join MW3 dedicated servers of their choice. All of these features, and the dedicated servers functionality, will be launching day & date with the MW3 PC on November 8, 2011.
"What question did you most get asked at GamesCom?
Nils G., Utrecht, The Netherlands
Hmm... the most common question? Hard to pick one. There were lots of questions about Spec Ops Survival Mode. Many questions about MP too. (Lots of MP answers coming via COD XP in a couple of weeks.) I was commonly asked who the guy sleeping on the booth floor was, and why he had no shirt on. I had to make a lot of excuses for Schofield this week.
In all seriousness, a lot of people asked my view on MW3 competition within the gaming industry. My answer, in spirit, mirrored that of the sentiments expressed by Eric Hirshberg in his GDC keynote address.
An excerpt is included below:
Competition is of course a good thing. It keeps us all on our toes and ultimately, it makes the
games better. Competition is healthy for this, or any other industry. But it’s one thing to want
your game to be successful. It’s another to actively want the games of others to fail.
Recently, a competitor of ours was quoted as saying that he wants to see one of our games to
“rot from the core.”
I’ve been asked countless times to respond to this comment and I have generally chosen not to
do so. My job is to help our incredibly talented, passionate, hard working teams make the best
games we can, not throw insults at others. But I actually feel that this type of rhetoric is bad for
our industry. I do.
Can you imagine the head of Dreamworks coming out with a new animated movie and saying
that he wants to see Toy Story "rot from the core”? Or the author of Twilight saying she wants
Harry Potter to “rot from the core”? It’s hard to imagine, isn’t it?
Seems to me we should all support great content,
even if we didn’t create it.
As someone who runs one of the biggest publishers in this business, I can tell you, I want as
many games as possible to succeed, whether we created them or not. Because I want this
industry to grow, and to keep bringing new people into this passion we all share.
I believe that when someone in this industry does something great, whether they work in
California, Sweden, North Carolina or the United Kingdom, it doesn't only benefit their company.
It benefits us all. I believe as many great games as this industry can make, that’s how many people will buy.
I say that not only as the CEO of Activision but as a gamer.
This isn’t politics. In order for us to win, someone else doesn’t have to lose. This is an
entertainment industry, an innovation industry, and at it's best, it is an art form. But we are still
a young art form. If we were the movie industry, the movies wouldn’t even be talking yet.
So we are still solidifying our position in the pop cultural landscape. We still need to stand the
test of time. We need to show that we can withstand the kind of disruptive change and new
competition we are facing now.
The only way do that is to make great games.
We shouldn’t be tearing each other apart fighting for a larger slice of the pie, we should be
trying to grow a bigger pie. If we as an industry act like there are a finite number of gamers in
the world, then there will be. But I believe we’re just getting started as to what gaming can be.
Making great games is hard... and it’s rare. And anyone who can do it deserves all of our
So I can tell you what we at Activision will be doing in the months and years ahead. We'll be
working to make the best, deepest, most connected, most innovative, most fun games we’ve
ever made. We'll be sparing no expense -- either in terms of resources, or dedication or drive.
We’ll be giving our fans everything we've got and they will not be disappointed.
What we won’t be doing is spending
time tearing down competitors. In fact, we're pulling for them.
This is a time for creative excellence. This is a time for both craftsmen, and pioneers. This is a
time for us to embrace change, while never forgetting that this industry knows how to create
interactive experiences better than anyone else. No matter how they are delivered, no matter
what size or shape the screen, the audience for what we do is bigger, and more engaged than
ever before. It’s up to us to continue to dazzle them.
- Eric Hirshberg
Written by Michael Condrey
Categories Question of the Week
Gamescom | Final Day
Today was Sledgehammer Games’ last day at Gamescom… and we ended strong! When we arrived at the convention, the Activision press area was already busy. Glen and Michael were quickly pulled away to do interviews and so I made my way to the demo room to help demo our new Spec Ops Mission, Invisible Threat. Read more about the Spec Ops: ‘Invisible Threat’ experience in this great article: http://www.el33tonline.com/past/2011/8/18/gamescom_2011_intense_cod_modern/
Glen with Gamerspawn
It was an extremely full day in the press room…which was fantastic! Just like the two previous days, people absolutely loved the new Spec Ops experiences. Folks wanted to continue playing but unfortunately we had to keep the flow going because of how busy it got. Sorry guys... we'll make it up to you!
Interested to hear what others have to say about Spec Ops? Here are a few more great articles:
At the end of the day, the crowds slowed down a bit. This gave Glen and Michael a moment to hop on ‘Invisible Threat’ themselves. If it weren’t for Michael being good at sniping, Glen’s juggernaut suit probably wouldn’t have mattered one bit.
Sledgehammer Games Co-founders on Spec Ops Mission: Invisible Threat
Although the Activision booth and Call of Duty: Modern Warfare 3 will remain at Gamescom until the event’s last day (Sunday), Sledgehammer Games is heading home tomorrow. We had a wonderful experience here in Cologne, Germany. Lots of memories and good times! Most importantly, people are loving the game. We truly can’t wait until the big Multiplayer reveal at Call of Duty XP in a few weeks and ultimately, the launch of MW3 November 8th, 2011.
We hope you enjoyed our daily recaps of Gamescom 2011! If you haven’t done so yet, check out Michael’s answer to our Question of the Week | Gamescom Edition. http://sledgehammergames.com/blog/view/60
August Hammer of the Month Contest – Final Picture (5 of 5)
Winner to be announced next week!
Written by Guy Beahm